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Rock Shox Product Authentication Alert
03/07/14 at 2:07pm
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PRODUCT AUTHENTICATION ALERT: BEWARE OF ROCKSHOX FORKS WITH SCRATCHED OFF SERIAL NUMBERS SOLD ONLINE. Recent increase in RockShox suspension fork product arriving to consumers with serial numbers scratched off.

 
[photo 1, close up of fork crown with serial number scratched off]
 


[photo 2, close up of fork crown with genuine serial number clearly legible on back of fork crown]
   
We’ve seen a considerable increase of RockShox suspension forks with serial numbers scratched off of the fork crown. Typically, this product has been purchased from unauthorized online retailers shipping directly from a factory. Without a legitimate serial number it’s impossible to discern genuine product from counterfeit or illegal reproductions. These suspension forks are to be considered potentially dangerous. Customers who purchase product with a serial number scratched off are not eligible for the RockShox two year warranty. 

Original RockShox suspension forks are laser engraved with a unique serial number on the backside of the fork crown. Each fork and serial number is catalogued within our system. Questionable product arrives with this serial number scratched off or rendered illegible. All other aspects of the suspension fork may look just like genuine product. 

The only way to guarantee you are purchasing genuine RockShox product is to purchase from an authorized dealer. The quality, service and performance of a RockShox fork only come with genuine RockShox product.

Visit your local bike shop. Authorized RockShox dealers carry genuine RockShox products.
  
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Bart Stetler
QueenCity Bicycles
128 E Park Ave Suite A
Clt NC 28203
704-522-7006
[email protected]
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Re: Rock Shox Product Authentication Alert
Reply #1 - 03/07/14 at 2:30pm
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Here is the recall notice the shops received. Picture should come up.
  
(You need to Login or Register to view media files and links) ROCKSHOX_WARNING_V5.pdf (Attachment deleted)

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